MathiasCavanaugh.com

There are just some things I simply don’t believe.  For example, someone with 100,000 followers, but who only follows 1,000 people him/her self, on Twitter chooses to follow me.  Ok, I really would like to think I am that interesting.  Really, I would.  Maybe I am.  But I’ve been to this rodeo enough to know how it is going to play out. Read more…

I spent some time in advertising.  I also have spent a lot of time selling my own products.  Over the course of those many years I have learned one thing, brute force publicity rarely works.

What do I mean by “brute force publicity”?  Simple.  I mean beating your potential clients over the head repeatedly with your message to the point where it becomes annoying.

Yes, it is true that one of the rules of selling is to ingrain your message in the heads of potential customers.  But, doing so to the point where they tune you out is bad. Read more…

Ah, yes, Twitter.  140 characters to say whatever it is that is on your mind.  But are you guilty of any of these five major Twitter fails?  Maybe it is time to rethink your life.

1. Demanding someone follow you in order for you to follow them.

Really?  You have so little that is interesting to say that you have to bribe people to follow you?  Shame.

2. Following someone, waiting for them to follow you, and then unfollowing them.

Can’t drum up followers any other way huh? Read more…

Welcome to the following new followers on Twitter!

Piper Biswell‏@PiperBiswell

Master of the launguage giberish, Currently writing bad sci-fi novels, And out of touch with recent music.

Chuck Barrett‏@Chuck_Barrett

Author of award-winning thriller, THE SAVANNAH PROJECT and THE TOYMAKER. Retired air traffic controller and commercial pilot. Read more…

Morning!  Monday morning twitter follower welcomes to:

Kelly Brown‏@thisishelenora

I read books in droves & like to review/beta. Tweet me ur book! I also like black unicorns and love to write. So much so that I wrote a whole novel.

Peter Hall‏@PeterNHall

Rhodes College ’12 Business student. Entrepreneur. Lax.Grizz fan. Founder of PromiseWater and www.facebook.com/SociallyAdvancedMarketing

Rachael Taylor‏@TaylorRach01

loves cats authors and owls!

Rebecca Berto‏@rebeccaberto

I’m writing a Psychological Thriller. My blog, Novel Girl, discusses books, writing, publishing & author interviews. I’m an Editorial Assistant at @TRAUS.

InD’Tale Magazine‏@InDTaleMagazine

Cutting edge information, honest, professional book reviews, interesting, entertaining articles, educational columns for the self and small published.

Becca Campbell‏@beccajcampbell

I write novels. I devour books. I knit in crazy places. I paint when the brushes beckon. I seek inspiration and to inspire others. Creator of #JuNoWriMo.com.

Kelsye‏@Kelsye

Writer.ly and Daylight Writers founder. Marketing Pro. Runner. Car singer. Sudoku GENIUS. Hopelessly happy.http://www.linkedin.com/in/kelsyenelson

Welcome to these new followers on Twitter!

K.E. Saxon‏@KESaxonAuthor

Writer of contemporary and historical romance fiction/organic gardener extraordinairehttp://kesaxon.com

Raeann Blake‏@RaeannBlake

Indie Romance author and software engineer (the day job). Swinging in the wind while trying to decide whether to stay Indie or pursue traditional publishing.

Gareth Young‏@SpartaGus

Aspiring (perspiring) writer. Check out my book links and short bio here: http://about.me/Spartagus Anything else you want to know, you only have to ask…

Natalie Hillier‏@nattiejean1969

Admin Assist, passionate/obsessive reader, never without a book in hand, newly book blogger, purple is my ultimate favorite color lol, pls check out my blog.

Sneezing Panda‏@5neezingPanda

Launching Summer 2012

BZ Hercules‏@BZHercules

Comedy/Mystery Writer and Alter Ego to @BethLynne1 I wear the cape in this duo! Lawyer, Muscian, Brain Surgeon

I want to welcome all these people to my little corner of Twitter!

Gary Sanders‏@garysanders1

Screenwriter: Crime Dramas & Action Thrillers. Worlds 2nd Worst Surfer: Also writing a novel to be released in 2012.

Write Emotobooks‏@WriteEmotobooks

Grit City Publications is currently seeking pop-fiction for our catalog of EmotoSingles and EmotoSerials. Become a pioneer. Join the emotobooks Revolution!

Gae-Lynn Woods‏@gaelynnwoods

Texas Crime Fiction writer – because some folks just need killin’. Jazz lover, fence fixer, pretty good post-hole digger, and mad about BBC’s The Archers.

JuNoWriMo‏@JuNoWriMo

A novel writing challenge in June – 50,000 words in 30 days. Check out the buzz with #JuNoWriMo. Brought to you by @beccajcampbell and @aehowardwrites

Number 42‏@YasinRashid_

People throw rocks at things that shine. #InstantFollowBack

THN Enterprises, LLC‏@THN_Enterprises

Performances Marketing, Call Tracking, & IVR Call Control System Technologies, visit my blog @ jasonpoore.com.like us on facebook.con/THNENTERPRISES

NHL Expert Picks‏@NHLexpertpicks

Providng Blogs, Stats, News and More! NHL Handicapper: NHLexpertpicks.com 2011/2012 Record:[148-62]

Helen Hanson‏@HelenHanson

Thriller novelist, former corporate droness, Redwood Curtain escapee, red-wine sipper, hacky sack duffer, unrepentant misfit, & seed patron to avian travelers.

Raine Thomas‏@Raine_Thomas

Wedding planner by day, YA author by night. Words are my passion! The Daughters of Saraqael Trilogy and DEFY now available!

Gail (Trish) Gentry‏@VaChicklet

Lover of Life & Laughter. My day job is a paralegal, a 24/7 observer, good listener & gr8 friend. Love reading & writing short stories. Working on my 1st novel

zrockmusic‏@zrockmusic

B Throwsnaill‏@BThrowsnaill

Author of Hemlock and the Wizard Tower–a sword and sorcery epic inspired by Tolkien, Moorcock and Herbert. I am interested in politics, history and philosophy.

matt t. schott‏@matttschott

Author of the Award Winning ScFi novel, Lord Skyler & The Earth Defense Force. I Quest for Knowledge to Obtain Wisdom please RT my favorites,

 JimLeCurn‏@Jameslcurnow

Devoted cinephile and founder of CURNBLOG.

Madeline Harvey‏@MadelineHarvey

People call me Mad Harvey, but I’m not all that angry. I’ve penned one unremarkable novel and have high hopes for the next. I’m here for the wine and cheese.

arknow.net‏@arknownet

The goal of the Social Network ArkNow is to create an informational and social environment to reduce risks of natural disasters on humans.

william d. hicks‏@wdhicks

Author of Twist, Killer Flies, Heavy Petting and AHA! http://www.amazon.com/s/177-1134958-8417613?url=keywords=william+d.+hicks

Shannon MacLeod‏@TheMacLeod

Writer of romance, teller of tales, weaver of dreams – Author of The Celtic Knot: Suit of Cups, coming 12/3/12 from Lyrical Press!

carlyle Labuschagne‏@CarlyleL

Debut Author for 2012~ The Broken Destiny . Ruled by passion and creativity. Food lover , South African https://www.facebook.com/pages/Carlyle-Labuschagne/1898

Gina Kincade‏@GinaKincade

Owner of Naughty Nights Press (NNP), Author of Erotic/Paranormal Literature. Founder/Administrator of Mistress Journals Erotic Stories Forum. Busy Lady!

Adam Kelly Morton‏@AdamKellyMorton

Film. Write. Teach. Game. Love. Live. Feed the cats. @acknoledgefilm @ioactingstudio http://www.facebook.com/AdamKellyMortonPage #Director #Teacher #Writer

Michael Montoure‏@montoure